Tag Archives: Social Networking

On Friday, October 1, I will be putting on my NJMyWay hat again as a panelist for the Fair Media Council’s 2nd NJ Media Connection Day. At their first event back in May, I sat on a panel with Noah Gurock, Web and Enterprise Manager for WWOR-TV (My 9), Frank Burgos, Managing Editor of NorthJersey.com and The Record, and David Mathison, media expert and founder of BeTheMedia.com. The topic was social medis and the public’s impact on the news. While the topic of social media encompasses a broad range of online platforms and practices, the questions naturally gravitated toward Twitter and Facebook. The majority of attendees were in advertising and public relations and trying to figure out how to use the 2 online networks to either promote their business or clients.

Here is a reprint of a blog post I did summarizing some key points that people need to consider when they are setting up a social media plan: Continue reading →